Sustainability strategies

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By Statement Renato J. Orsato
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Dewey Decimal Class 658.4083
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Isbn10 0230212980
Isbn13 9780230212985
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Languages /languages/eng
Latest Revision 4
Lc Classifications HD30.255 .O77 2009
Lccn 2009280110
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Notes Includes bibliographical references (p. 209-237) and index.
Number Of Pages 243
Ocaid sustainabilityst00orsa_065
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Oclc Numbers 298778077
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Pagination xxv, 243 p. :
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Publish Country enk
Publish Date 2009
Publish Places Houndmills, Basingstoke, Hampshire
New York
Publishers Palgrave Macmillan
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Revision 4
Series INSEAD business press series
INSEAD business press
Source Records marc:marc_loc_updates/v38.i40.records.utf8:6100357:1513
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Subtitle when does it pay to be green?
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Title Sustainability strategies
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Additional Info

Sustainability strategies
Authors Renato J. Orsato
Average Rating -
Categories Business & Economics
Content Version preview-1.0.0
Description The request on managers to base eco-investments on solid grounds has never been so vital. They need to know what they should do first, and why. Should they focus on generating carbon credits via eco-efficiencies? Enhance corporate reputation by joining Green Clubs? Subscribe to eco-label programs? Explore emerging cleantech markets? Within the overwhelming possibilities, many spend precious resources without sound criteria. By analyzing the rationales for sustainability strategies, this book addresses a timely question for managers, academics and MBAs: โ€œwhen does it pay to be green?โ€ Based on solid theoretical foundations and empirical research, it clarifies the elements involved in the formation and evaluation of sustainability strategies in firms, helping managers to prioritize eco-investments and transform them into sources of competitive advantage and new market spaces. Sustainability Strategies delves particularly deep into the troublesome global auto industry. By identifying the roots of economic and environmental problems of the sector, the book shows how to develop Sustainable Value Innovation: the creation of differential value for customers and contribution to society at both, reduced costs and environmental impacts.
Language en
Maturity Rating NOT_MATURE
Page Count 256
Print Type BOOK
Published Date 2009-05-15
Publisher Palgrave Macmillan
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Subtitle When Does it Pay to be Green?
Title Sustainability Strategies

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